When you set up your fledgling movie marketing agency I guess you’re always hoping that one day you’ll create an arsenal of kinetic creative content supporting the release of the highest grossing film of all time. Enter AVENGERS: ENDGAME, the culmination of more than ten years of universe-building pitting the forces of Thanos against, well, everybody else.
Some might think that not much marketing was needed for a movie that found fans hanging from the cliff on which AVENGERS: INFINITY WAR left them, but even so the opportunity was to maximise advance ticket sales and lock in the appointment-to-view, reminding fans what was at stake and why they needed to be first in line for this earth-shattering finale.